中国粮食生产布局与结构区域演变分析

该文分析了我国粮食生产区域布局优化趋势与粮食生产区域结构演变的特点,提出了农作物结构调整需要保证稳定粮食发展、粮食结构调整需要兼顾品种和区域平衡、粮食生产布局需要物流加工产业配套及粮食产业布局要注意水土资源的节约等粮食布局与结构优化相应的对策建议。     

山东省海岛渔业板块空间布局及发展模式分析

海岛渔业是山东省海洋渔业的一个重要组成部分,由于山东海岛布局分散,发展模式混乱,海岛渔业生产效率低下。重构海岛渔业板块的空间布局,根据海岛空间特征重新配置渔业资源,创新渔业发展模式,对海岛的空间结构和产业结构进行整合,已经成为山东省海岛渔业可持续发展的重要路径。需从提升综合效益、完善基础设施、重构开发次序等角度对海岛渔业板块进一步优化。     

Consumer engagement with brands on social network sites: A cross-cultural comparison of China and the USA

To advance theoretical understanding of consumer engagement on social media, this cross-cultural study evaluates how culture influences consumers’ engagement levels and activities on brand pages of social network sites. It further evaluates the underlying motivations and engagement mechanisms in two culturally distinct countries, China and the USA. Specifically, social media dependency, parasocial interaction, and community identification are examined as the key antecedents of consumer-brand engagement. The results confirm the effects of the proposed antecedents and reveal both cultural differences and similarities between Chinese and American consumers’ engagement with brand pages on social network sites.     

构建多语言环境的计算机基础课程自主学习平台

为开展计算机基础课程的双语教学和提学生自主学习能力。作者结合教学实践，提出构建智能化网络学习平台，并对平台的设计思想、教育理念和技术难点进行了论述，供人们进一步开展网络教学研究作参考。     

基于集对-熵权分析的铁路枢纽物流中心站选址的研究

铁路枢纽物流中心站是枢纽内组织各种物流运转、完成物流功能、提供物流服务的重要节点.分析铁路枢纽物流中心站选址影响因素,引入集对-熵权理论分析模型,提出在合肥北站建立物流中心站和在钟油坊站建立辅助中心站的选址方案建议.     

基于战略柔性的后方军械仓库群布局优化研究

简要介绍供应链战略柔性的定义,基于战略柔性提出了我军后方军械仓库群布局优化的方法与具体步骤,为后方军械仓库系统布局优化问题提供了理论支持与方案储备。     

World Heritage Site: an effective brand for an archeological site?

This study examines whether branding archeological sites as World Heritage Sites (WHSs) will affect potential demand patterns. The study's research objectives are (1) to explore awareness of potential visitors to the brand and logo of WHS; (2) to investigate the effects of the designation on tourists' future behaviors; (3) to clarify whether the number of sites designated (3 versus 10) has an effect on future visitation patterns; and (4) to reveal possible relationships between the perception of a site as part of the world heritage and UNESCO's designation. This study commenced with an exploratory stage followed by administration of structured questionnaires focusing on inbound tourists to Caesarea, an archeological historical site in Israel. The findings indicate only moderate visitor awareness of the WHS title and logo, implying low brand equity as well as insignificant effects on future demand patterns. Moreover, visitors' willingness to pay (WTP) as well as overall motivation to visit seems to decline following the designation. However, visitors' perception of the site as world heritage is positively linked to WTP. The number of designated sites within a particular state is found to have a positive effect on future demand patterns. Based on the findings specific recommendations are offered.     

Benefits of Inner Strength for Franchise System Expansion

For every franchise system, making the leap from the unknown to the common place requires a strategic plan for growth. The exogenous market perspective holds that evaluating market conditions is central to defining promising outlet locations as there are direct economic effects on performance. The endogenous firm perspective and the social network approach together provide an inner strength perspective on interconnected firms; this perspective holds that access to resources offered at a certain spot determines site attractiveness, rather than location-specific market factors. Using a sample of 201 German franchisees, this study tests hypotheses that explore which perspective dominates location decisions in practice and clarify the relevance of the decisive criteria for outlet performance. Results show that location decisions rely on both perspectives, yet franchisee performance depends more on inner strength factors. We also find that expansion is better served by following a geographically dispersed cluster approach than by growing steadily from a baseline site.     

Developing sustainable tourism through adaptive resource management: a case study of Machu Picchu,Peru

Machu Picchu, Peru, is recognized as a top international travel destination. Pressure from the approximately 900,000 tourists who annually visit the ancient Inca city threatens the ecological integrity, physical substance and cultural authenticity of the World Heritage Site and surrounding area, including the Inca Trail. Multiple organizations and agencies currently involved in the management of Machu Picchu have distinct agendas for the conservation and development of the city, and conflicts regarding public access, economic growth and cultural preservation are rampant. Attempts to establish carrying capacities have failed, with proposed daily visitor levels ranging from 800 to 4000. This paper explores the complex issues surrounding tourism at Machu Picchu and presents a potential solution: an adaptive management approach based on the UN World Tourism Organization's (UNWTO) sustainable tourism framework. This integrative strategy accounts for multiple perspectives and synthesizes disparate goals embraced by diverse stakeholders, including the Peruvian government, international conservation organizations, foreign tourists, private tour operators, regional authorities and indigenous communities. The focus on Machu Picchu as an adaptive management case study site outlines key steps leading to implementation, offering planning and policy implications for sustainability initiatives at numerous developing-world tourism destinations facing similar political and socio-economic challenges.     

业主现场管理的成本控制分析

房地产开发项目建安成本控制主要从两方面进行控制,一方面指控制固定成本,另一方面指控制可变成本.通过对某房地产公司已开发项目建安成本现场控管的得失并结合行业情况进行分析总结.